Privacy Policy

Effective Date: Jan 2, 2025

1. Introduction

Welcome to Marketstrat (“we,” “us,” or “our”). We operate from California, USA], but we serve and interact with individuals globally, including those in the European Union/European Economic Area (EU/EEA). This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit https://marketstrat.com (the “Site”) or otherwise engage with us.

By using our Site or providing us with your personal information, you agree to the practices described in this Privacy Policy. If you do not agree, please discontinue use of the Site or refrain from providing personal information.

2. Information We Collect

2.1 Personal Information You Provide

We may collect personal information that you voluntarily provide when you:

• Fill Out Forms: For inquiries, subscriptions, or participation in surveys/interviews (e.g., name, email address, phone number, job title).
• Purchase Products or Services: For payments, billing information, and transaction details (e.g., billing address, payment details).
• Communicate with Us: Via email, phone, or through our contact form.

2.2 Information Automatically Collected

When you access the Site, we automatically collect certain information about your device and usage:

• Log Data: IP address, browser type, operating system, the pages you visit, and the date/time of your visit.
• Cookies & Similar Technologies: To remember your preferences and track usage. (See “Cookies & Tracking Technologies” below.)

2.3 Information from Third Parties

We may receive your contact details from third-party databases or lead-generation platforms (e.g., Apollo.io) when we identify potential business leads.

3. How We Use Your Information

We use your personal information for the following purposes:

1. To Provide Our Services: Including fulfilling your requests for reports or updates, processing orders, and facilitating communication.
2. To Improve Our Offerings: Analyzing user interactions to enhance the user experience and develop new features or products.
3. Marketing & Outreach: Sending you relevant marketing communications or invitations to participate in surveys (where lawful, and subject to your preferences).
4. Compliance & Protection: Enforcing our policies, preventing fraud, or safeguarding our rights and the security of our Site.

4. Disclosure of Your Information

We may share your personal information in the following circumstances:

• Service Providers: With trusted vendors who assist us in operating our Site or conducting our business (e.g., payment processors, hosting providers).
• Business Transactions: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
• Legal Obligations: If required by law, regulation, or valid legal process, or to protect the rights, property, or safety of us or others.
• With Your Consent: In any other way disclosed at the time of collection or with your explicit consent.

We do not sell your personal information to third parties.

5. Data Retention

We retain personal information only as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required by law or to meet contractual or legitimate business needs.

6. Cookies & Tracking Technologies

We use cookies and similar tracking technologies to:

• Enhance Functionality: For instance, remembering your language or other preferences.
• Analyze Usage: Gathering analytics to improve our Site’s layout, design, and user experience.

You can disable or reject cookies through your browser settings, though some Site features may not function properly without them.

7. Your Privacy Rights & Choices

7.1 General Rights

• Opt-Out of Communications: You may unsubscribe from marketing emails by clicking “unsubscribe” or emailing us at info@marketstrat.com.
• Access & Update Information: You may request to review, update, or correct personal information we hold about you by contacting us.

7.2 GDPR Rights (For EU/EEA Residents)

If you are located in the EU/EEA, you have certain rights under the General Data Protection Regulation (GDPR). These include:

1. Right of Access: Request a copy of the personal information we hold about you and details on how we process it.
2. Right to Rectification: Ask us to correct inaccurate or incomplete personal information.
3. Right to Erasure (“Right to be Forgotten”): Request that we delete your personal information under certain circumstances, such as when it’s no longer needed or processed unlawfully.
4. Right to Restrict Processing: Request a temporary halt to processing if you contest the accuracy or lawful basis of our processing.
5. Right to Object: Object to the processing of your personal information for direct marketing purposes, or when the processing is based on our legitimate interests.
6. Right to Data Portability: Receive your personal data in a structured, commonly used, and machine-readable format, and/or have it transferred to another controller.
7. Right to Withdraw Consent: If we rely on your consent to process your data, you may withdraw it at any time without affecting the lawfulness of processing prior to withdrawal.

How to Exercise Your GDPR Rights
To exercise any of the above rights, please contact us at info@marketstrat.com. We may request certain information to verify your identity before we process your request. We will respond within the timeframe required by applicable law.

8. Legal Basis for Processing (GDPR)

If you are in the EU/EEA, we generally process your personal information on one of the following legal bases:

• Legitimate Interests: For B2B outreach, surveys, interviews, and marketing to individuals at target companies, unless these interests are overridden by your rights.
• Consent: Where you have provided explicit consent (e.g., opting in to marketing communications).
• Contractual Necessity: When processing is necessary to perform a contract or provide services you’ve requested.

9. International Data Transfers

Your personal information may be transferred to or processed in countries outside of your country of residence, including the United States, where data protection laws may be different. In such cases, we take measures (e.g., Standard Contractual Clauses or equivalent mechanisms) to ensure your information is protected in accordance with this Privacy Policy and applicable data protection laws.

10. Security

We use reasonable administrative, technical, and physical safeguards to protect your personal information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

11. Children’s Privacy

Our Site and services are not directed at individuals under the age of 13. We do not knowingly collect personal information from children. If you believe a child has provided us with personal data, please contact us to request deletion.

12. Links to Other Websites

Our Site may contain links to external websites. We do not control or endorse the privacy practices of those sites, and this Privacy Policy does not apply to them. We encourage you to review the privacy policies of any external sites you visit.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Effective Date” at the top. Your continued use of the Site after any modifications indicates your acceptance of the updated policy.

14. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy, please reach out to:

Marketstrat, Inc.
2450 Venture Oaks Way, Suite 200, Sacramento, CA 95833

(916) 292-5654
info@marketstrat.com